“Light and Matter"
Riflessi presents the new adv and campaign

For the new adv campaign, architect Bruno Tarsia curates for Riflessi a shooting where the brand's new furnishings are the protagonists, among which the Shangai table stands out: an iconic piece of the brand proposed in the limited edition in transparent smoked grey and in the precious version with an imperial crystal marble top.
The collections are set in environments that evoke the idea of a home with a contemporary aesthetic in contact with the outside world, light and nature: the set is inspired by an ideal return to essentiality and the purity of neutral colors and relaxed tones, with airy spaces and a harmonious arrangement that emphasizes the versatility of Riflessi signature elements.

Two mansions in the heart of the countryside, one in the Langhe and one in the province of Pavia, were selected as locations: both residences are characterized by brutalist-inspired architecture of great personality in synergy with the surrounding landscape, where materials such as concrete and wood alternate with generous glass windows. In both contexts, natural light invades the interiors and emphasizes the materials, which are enhanced with geometric perspective cuts in a continuous reference to the rich vegetation of the surrounding land.

The first photograph selected for the campaign has a bold and refined mood and is set in a large double-height living room that is revealed by the outdoor light. Dominating the scene is the new limited-edition Shangai table: an ethereal element with great character, proposed with a methacrylate base and a barrel-shaped top in carefully crafted crystal with an elegant perimeter bevel, both with the original smoked finish. Completing the set, are two Vittoria seats with a linear and comfortable design upholstered in soft iridescent Maiori ottanium-colored fabric and the new Ola sideboard with its characteristic three-dimensional horizontal wave surface, proposed with a hand-brushed titanium finish.

The second image sees the presence of organic tones, in a sophisticated play of ton-sur-ton chromatic references, starting with the Shangai table with a hand-brushed brass base and a barrel top in refined imperial crystal marble: a natural quartz with hazelnut-colored veins, echoing the tones of the wood and concrete in the room, the canaletto wood of the Cross sideboard (with a top again in imperial crystal marble) and the soft greige Bouclè fabric covering the Sofia seats. The backdrop to the set is a wall with floor-to-ceiling windows and the Freewall bookcase with its minimal structure, revealing the verdant landscape of the surrounding hills.